May 29, 2022


Accounting + Finance Blog

Google AdSense had band the use of Pop up and Pop under Ads


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The biggest affiliate marketing platform, Google AdSense, is now serious on issues regarding the use of Pop up and Pop under for Google  ads. Google AdSense may not take it likely on the use of the aforementioned to draw attention to website visitors.

Goggle said that they value users, publishers and advertisers in equal ranking. Therefore, Google ads should not be used in a manner that will affect users experience while reading information on a publisher website.

Google AdSense has therefore include these violation as part of their Policies. A blog post from this affiliate network states

We recently clarified our policies around pop-ups and pop-unders to help remove any ambiguity. To simplify our policies, we are no longer permitting the placement of Google ads on pages that are loaded as a pop-up or pop-under. Additionally, we do not permit Google ads on any site that contains or triggers pop-unders, regardless of whether Google ads are shown in the pop-unders.

Google AdSense do not state if violators of this new policy will be dealt with nor the day when the policy commences. However, in my view, when policies are made such policies take effect immediately.

Therefore, from today or so you may not see annulling Pop up and Pop under ads on publishers websites.

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